For Wineries & Tasting Rooms

Every Guest Deserves
a Perfect Welcome

Your tasting room phone rings at 9 PM. A couple from Tokyo. An anniversary trip. A $2,000 weekend.
Will someone answer?

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01
Chapter One

The Call You
Never Answered

It's a Tuesday evening in Bordeaux. The vines are quiet. The tasting room is closed. But somewhere in New York, a woman is planning her honeymoon. She wants a private tasting, a cellar tour, maybe a case of your best vintage shipped home.

She calls. It rings. And rings. She hangs up and books the winery down the road.

That wasn't a phone call. That was €3,000 in revenue that disappeared in 12 seconds.

"You didn't lose a customer. You lost a story she would have told for years."

67%
of winery calls go unanswered after hours
$48K
average annual revenue lost to missed calls per winery
02
Chapter Two

Now Imagine
This Happens Instead

AI
"Bonsoir, and thank you for calling Château de la Vigne. My name is Sophie. How may I help you this evening?"
Guest
"Hi! We're planning a trip to Bordeaux next month. Do you do private tastings?"
AI
"How wonderful — Bordeaux in June is magical. We'd love to host you. We offer private cellar tastings for up to eight guests, paired with cheeses from the region. May I check availability for you?"
Guest
"That sounds amazing. It's for our honeymoon actually."
AI
"Oh, congratulations! We have a special honeymoon tasting experience — a sunset tour through the vineyards followed by a private barrel tasting. Shall I reserve that for you? I'll also send you a confirmation with everything you need."

That's not a chatbot.
That's your AI sommelier.
And she never sleeps.

03
Chapter Three

A Day in the Life
of Your AI Sommelier

From the first call of the morning to the last reservation at midnight — here's what a typical day looks like.

7:30 AM — Tuscany

The Early Riser

A tour operator in Munich calls to book 24 guests for a group tasting next month. Your AI handles the reservation in German, confirms dietary restrictions, and sends the itinerary.

10:15 AM — Mendoza

The Wine Club Member

"Where's my shipment?" A loyal member calls about their quarterly allocation. Your AI checks the order, confirms it shipped yesterday, and offers early access to the new Malbec reserve.

1:00 PM — Napa Valley

The Wedding Inquiry

A bride-to-be wants to host her rehearsal dinner in your barrel room. Your AI walks her through capacity, catering options, and available dates — then books a consultation with your events manager.

4:45 PM — Rioja

The VIP Return

A returning guest calls. Your AI recognizes the number, greets them by name, and mentions the Tempranillo they loved last visit. Books them for Saturday and upgrades them to the reserve tasting.

9:30 PM — Bordeaux

The After-Hours Booking

Your team is at dinner. The phone rings. A couple from Shanghai wants a cellar tour in Mandarin. Your AI handles it beautifully, sends confirmation in both Mandarin and English.

11:55 PM — Barossa Valley

The Midnight Order

A collector in London wants three cases of your 2019 Shiraz shipped before Christmas. Your AI processes the order, confirms shipping to the UK, and sends an invoice. While you sleep.

04
Chapter Four

Sophia Speaks
Your Guest's Language

Whether your guests arrive from Paris, São Paulo, or San Francisco — Sophia greets them in their mother tongue. Fully configurable. Two languages or eight. You decide.

English
Français
Italiano
Español
Deutsch
Português
Català
中文
"Bonsoir, et merci d'avoir appelé le Château de la Vigne. Je m'appelle Sophia. Comment puis-je vous aider ce soir?"
Every winery is different. Configure Sophia to match your region, your guests, and your brand.
Experience It Yourself
Talk to Sophia
Hear what your guests will experience. Call our demo line and have a real conversation with Sophia — no signup required.
Free · 2-minute demo · No credit card · No commitment
05
Chapter Five

Everything She Does
For Your Winery

Trained on the language of wine. Built for the art of hospitality.

🍷

Tasting Room Reservations

Books tastings, tours, and private experiences. Handles group sizes, dietary needs, and special occasions with the warmth of a real host.

🌍

8 Languages, One Voice

English, French, Italian, Spanish, German, Portuguese, Catalan, and Mandarin. Your AI greets every guest in their mother tongue.

💎

VIP Recognition

Recognizes returning callers, wine club members, and high-value guests. Remembers their preferences. Makes them feel known.

🥂

Wine Club Management

Answers questions about memberships, shipments, allocations, and exclusive releases. Captures new sign-ups on the spot.

📅

Event Coordination

Weddings, harvest dinners, corporate retreats — your AI handles the inquiry, checks capacity, and books a consultation with your team.

🍾

Orders & Shipping

Processes bottle orders, confirms vintage availability, calculates international shipping, and sends invoices — even at midnight.

Your Dashboard

Every Guest. Every Detail. One Screen.

This is what you see after your AI sommelier handles a call. Guest info, reservation details, wine preferences, and the text we sent you — all in one place.

Snurkz CRM — Château Lumière Winery
Call Completed · 3:48 min
Tasting Reservation
Isabelle Moreau
(707) 555-0284 · Incoming Call
Party Size
6 guests
Date & Time
Sat, Mar 15 · 2:00 PM
Wine Preference
Pinot Noir · Reserve
Experience
Estate Tour + Tasting
Dietary Notes
1 guest vegetarian
Wine Club
Interested — asked about pricing
Napa Valley vineyard landscape
Text Sent to You
🍷 New Tasting Reservation
Isabelle Moreau · (707) 555-0284
Sat, Mar 15 at 2:00 PM · 6 guests
Estate Tour + Tasting, Pinot Noir Reserve preference. 1 vegetarian. Interested in wine club membership — asked about pricing.
Confirmation sent to guest.
Call Transcript
AI "Good afternoon, you've reached Château Lumière. I'm Sophia, your tasting room assistant. I'd love to help you plan a visit. Are you looking to book a tasting, join our wine club, or do you have a question about our wines?"
Caller "Hi! I'd like to book a tasting for next Saturday, if possible. We'll be a group of six visiting from San Francisco."
AI "How wonderful! Saturday the 15th — I have availability at 11 AM, 2 PM, or 4 PM. We offer two experiences: a Classic Tasting with five wines and charcuterie, or our Estate Tour which includes a vineyard walk, barrel room visit, and a reserve flight. Any preference?"
Caller "The estate tour sounds lovely. 2 PM works. Also — do you have a wine club? One of our friends mentioned it."
AI "We do! Our club ships four curated bottles quarterly and includes complimentary tastings, 20% off all purchases, and first access to our reserve releases. I'll make sure to have our sommelier share the details during your visit. Any dietary preferences I should note?"
Caller "One of us is vegetarian. And we particularly enjoy Pinot Noir if you can feature that."
AI "Noted — vegetarian pairing for one guest, and I'll make sure our Pinot Noir Reserve is part of your flight. You're confirmed for Saturday, March 15th at 2 PM, party of six, Estate Tour. I'm sending you a confirmation text now with all the details. We look forward to welcoming you."
06
Chapter Six

Simple, Elegant Pricing

One price. No hidden fees. No contracts. Cancel anytime.

Single Language

$299 /month
500 minutes included · $0.34/min overage
  • One language of your choice
  • Tasting room reservations
  • Wine club inquiries
  • Event booking assistance
  • Bottle orders & shipping
  • 24/7 answering service
  • Call recordings & transcripts
  • Real-time dashboard
  • Integrates with your existing CRM
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Optional Add-on

Custom CRM — Built for Your Winery

Don't have a CRM? We'll build one for you — designed specifically around how wineries operate. Guest profiles, tasting history, wine club management, purchase tracking, and event bookings — all in one place.

+$100 /month
Available with either plan · Cancel anytime

Your Wine Tells a Story.
Let Every Guest Hear It.

From the first ring to the final reservation — your AI sommelier handles every call with the grace, knowledge, and warmth your winery deserves.

Begin Your Story
No credit card required · Setup in under 24 hours · Cancel anytime